In a move that reverses the tradition of big-name New York restaurants opening in London, Hawksmoor will open the flagship restaurant in the World Trade Center at the end of 2017, occupying a 14,000-square-foot space in the Richard Rogers-designed Tower 3.
Hawksmoor, which celebrates its 10th anniversary this year, was approached to anchor the forthcoming retail and dining district in Lower Manhattan, which is currently under development, and after over a year of research and consideration have signed up to what will be their biggest restaurant to date.
Hawksmoor will seek out the best American farms to source its beef and other ingredients. The New York restaurant menu will feature many of the culinary elements that define Hawksmoor, including ’dictionary thick’ cuts of carefully sourced beef, such as T-bone and bone-in Prime Rib, and signature English dishes such as Potted Beef & Bacon with Yorkshires, Beef Dripping Chips and Clams & Braised Trotters.
Will and Huw also hope that they will earn a similar reputation as a progressive employer in New York to the one they have in London, where they have been awarded a maximum 3* rating in the Sunday Times Best Companies, a list in which they are the highest rated restaurant company and are ranked 12th overall.
Hawksmoor will be a cornerstone of the World Trade Center’s retail district in Lower Manhattan, an area that the New York Times describes as possessing, “Gold-dust ardour … as if the island’s center of gravity has shifted”. The 16-acre development is redefining what was previously considered a financial district with swathes of creative and media companies moving to the area, which is planned to be an unparalleled destination for dining, fashion and culture for locals and visitors alike.